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Wednesday, November 29, 2006

What Microsoft SHOULD be doing.

My post today is about winning. I mean winning in a broader sense, I mean it in the FTW sense. If Microsoft is listening, and I can only hope they smile down apon us from up high every day, they should pay close attention, I have the mad strats for their Xbox division. Price Cut.

Wait, wait I know, EVERYONE is saying price cuts, its OBVIOUS they'll pricecut, probably just after the holiday season, unless they do it before to milk it. Look at the numbers though, its projected they're finally turning a profit, where they used to be taking a 200ish loss? Well, here's where the mad strats come in. What if they took the same loss they did when they launched the console, starting now? Even the most conservative estimates had them taking a 125ish hit, and now they're saying 75 profit?

What if the Xbox 360 cost $200 less? That'd put the premium system at $200, and the core system at what, $100?

Anyone who says Nintendo wasn't trying to compete, that they were going for mass market, well I laugh in your face. Nothing is more mass market then a $100 Xbox360 core system. They would FLY off the shelf this Christmas like you would believe, and market saturation would be at untold levels. Did you see the $100 Xbox 360 core system sale on Amazon bring Amazon.com to its knees for 13 minutes? Wii sales only made them shudder for 2 or 3 minutes. Not to mention that would make a $300 HD-DVD player a reality, bringing an end to the format war.

Screw Nintendo and their 4:3 480p, I want my $100 Xbox 360 core systems.

People truely underestimate what it means that Microsoft released their "next-generation" console LAST YEAR. If Microsoft plays ruthlessly, they could crush Nintendo this generation, and laugh all the way to the bank as Sony continues its spiral into failure. Not to mention push their Live platform to nearly every home in America.

This last point is really important if you're still listening Microsoft. PLEASE massively price cut your 360's. Forget about the Console wars and it's retarded fanboys. The LIVE platform is what will let you laugh at Google. If you had a machine for downloading movies and music, that could transfer to your Zune, in every household, you would win over the ipod, you would win over bluray, you would win the upcoming IPTV war I KNOW you're preparing for.

You KNOW you want to play ruthlessly!

MASSIVE PRICE CUTS FOR THE WIN!!!

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Market Strategery

If they were people, the conversation would go something like this:

Sony: Our console is a SUPERCOMPUTER. Our "next-generation" console lets you go online and play electronic media. It will replace your PC.

MS: Thats.... awesome... we only made ours a game console with a unified online presence and streaming media capabilities.... 4 years ago.

Nintendo: We decided that by forcing developers to use 8-bit graphics, they'll be forced to focus on gameplay.

MS: Our console did 720p... 4 years ago. Is that why Halo 2 had such terrible gameplay.

Sony: By releasing a betamax player with video game functionality, we'll be able to compete in the format war while driving the last profit increasing branch of our company into the ground!

MS: Thats... a great strategy you've got there... We made our HD disc a seperate component. We didn't realize that everyone wanted to buy a game console and a video player at the same time. It was lucky for us that we could make it run with our computers, since without a PS3, we still need those.

Sony: I wish there was some sort of science that covered manufacturing, then we might have known we could only ship half of the 12 systems we planned to ship at launch. Hah, works out though; 12 systems at $15,000 will make us some serious coin, and not effect our plan to saturate the market with bluray.

Wii: We're shipping 6 trillion to dollar stores around the country.

Sony:....

MS: We shipped our "next generation" console LAST YEAR.

Nintendo: We've got Zelda and Smashbrothers.
MS: Halo 3 anyone?
Sony: RIIIIIIIDGE RAAAAAAAACERRRR!!!!!!